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Inspire SeriesHow to make it through a challenge...We spoke to five top entrepreneurs about how they make it through challenges in business.LASSO CREATIVEWe are a creative studio, nestled in the upper North Shore. Champions of fresh design and brilliant branding, who value clever and creative marketing. We love what we do, deliver what we promise and genuinely care for our clients. www.lassocreative.com.auAnswer: Surrounding yourself with an equally passionate team is key. We truly love what we do, and thankfully, bad days are very few and far between. However, when they do happen, we literally change the station. The studio is always alive with music, so we’ll change up the beat, or regroup with an impromptu yoga session.TASHLA369 PTY LTDOur business is patented and is currently awaiting delivery of a unique and innovative safety device called dTec SafeKam, this device combines the functions of the standard HD dash camera (monitoring and loop recording front of car images) with interior viewing camera and motion detection for the purpose of preventing the death or injury to children and animals by hot vehicle entrapment. www.tashla369.com.au Answer: The ebbs and flows of creating a unique device are similar to that experienced in life, little wins along the way make it all worthwhile, news articles, Mumpreuneur awards nominations and the general feedback throughout industry contacts boost us after really doubting using all our finances to do this.OUTSPIREI have created a program that sees me taking on extreme challenges all over the world to support small charities. Each challenge I take on represents a new charity and my personal aim is to raise over $1 million dollars in my lifetime with all proceeds going to the charities. www.outspire.orgAnswer: I have certainly lacked motivation and have even been at points where I was truly afraid of what I was up against, however thinking of the people that are in need of the charities that I am supporting always pulls me through. Always.I have learned a key lesson in this, and that is our determinations have to be driven by purpose. Find your purpose and back yourself in committing to it.DESIGN BY VAWe are a husband and wife (Veronica Howard: Interior decorator/styler and Aidan Thomas: Builder) duo who focus on residential and commercial real-estate investments and developments. Instagram page @homecollaborativeAnswer: We are very motivated and passionate about what we do, so that always makes it a lot easier to keep moving forward during difficult periods. We continuously bounce ideas off one another, until we come to a solutionor resolution. It also definitely helps when you have someone to reassure you, that what you are doing is the right thing. To think positively is the best thing a person can do. (I know, easier said than done.)FUEL BOXFuelBox is a communication toolbox, giving couples, families and businesses the opportunity to have more connected, meaningful and fun conversations. http://fuelboxaustralia.com.auAnswer: I consistently come back to my ‘Why’. Why did I start this business? Why do I believe in it? Reminding myself how this product is helping people and changing their lives for the better. I also try to give myself pats on the back. It is really important to acknowledge your achievements. Positive praise is priceless.Visit our website to read more from these interviews!